Nowadays, online purchases are ever so growing as they are convenient, time savers, and often offer a bargain. If you have ever shopped online, you may have one point experienced some difficulties when wanting to pay for your purchase.
In order to have a competitive advantage many companies focus on price, delivery time, exclusivity of products... which sometimes lead to the omission of the overall user experience. In some cases, this leads in shopping cart abandonment.
Ever wondered what an online checkout would be like in real life? Watch this video to find out:
Watch the video on YouTube.